Faculty Details

Veena Gidwani

  • N/A
  • Advertising
  • PR Consulting
  • Teaching & Training
  • N/A

Management graduate with over 30 years in Marketing, Advertising & PR, is CEO of Madison Public Relations, the specialist Reputation Management unit of Madison World. Has rich & varied experience at both agency & client ends. For the past 18 years, responsible for setting up & managing communications consultancies.

At Madison, have grown the business through innovative PR campaigns for clients like P&G, Levi’s, Britannia, Cafe Coffee Day, Godrej Group, Fastrack, Parle Agro etc. & building a team of young, qualified & motivated professionals.

Prior to Madison, President & CEO of Prima Communications the image management agency of Pressman Advertising. My focus at Prima was to get clients to realise the benefits of planned and ongoing PR.

Earlier Director and CEO of Design Shop India Ltd, the Creative agency of Tata Donnelly, which was set up to diversify into creative services.

Started career in advertising as an account executive, moved to the client side and then to media. Over the past 17 years have worked to getting PR recognized as an important management function. Recently participated as Jury for the PR category at the Cannes Festival of Creativity 2011.

Recipient of the Indira Super Achievers Award for Woman Achievers and Professor Emeritus at Symbiosis Institute of Media and Communication, lecture at Communications Institutes.

Presently Vice-President, ISB, Alumni Connect, Mumbai Chapter & has served on several industry bodies in varied capacities including as President of PRCAI and PRSI, on the Publications and PR committee of the Advertising Club, Bombay etc.

A Food Columnist & regular contributor to newspapers and magazines & has appeared on food shows on leading TV channels. Have a blog on cooking ( http://flavours-recipes.blogspot.in/ ). Other interests include playing Bridge and Indian Classical music

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